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Book Launch

Startup to Scaleup

$100K Growth Secrets of SaaS Founders

10 founders.

10 technology companies.

70+ market-tested secrets to their growth.

App and SaaS solutions. B2B, B2B2C, B2C products. PLG, 2-Step, Sales-Assisted, ABM/ABS go-to-market approaches. Fully bootstrapped, private investor-funded, successful venture capital rounds to Series A.

Critical learnings from each journey, tactical advice for other SaaS founders and leadership teams, the Must-Read Books for SaaS Founders list, and the 10 Commandments of Scaling a Tech Startup to Its First $100K in Revenue.

Grow your company with these proven methods to get to your first $100K ARR and beyond.

After publication in 2023 Startup to Scaleup: $100K Growth Secrets of Saas Founders was a #1 Amazon Best Seller in 4 categories and #1 New Release.
Clicking the above will open a new window for the Startup to Scaleup book listing on Amazon.com.
Startup to Scaleup: $100K Growth Secrets of SaaS Founders

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Chapter 1

About the Author

Carly J. Cais

Carly J. Cais (“Case”) is an entrepreneur and multiple business owner who entered the SaaS industry in 2016. An animator and video producer by training, she fell into Marketing by creating her first website (for fun) back in 2001. She went on to work with a variety of companies in consumer entertainment, ecommerce, blogging, B2B services, and eventually B2B SaaS and apps; building websites, managing social media and communications, designing collateral, copywriting, and growing a customer base.

After years working in-house to run Growth Marketing and consulting for early-stage startups, in 2021 she launched RevvSpark.

These days Carly can be found most frequently on LinkedIn, deep in a forest foraging for mushrooms, or working on her latest SaaS in stealth mode.

She lives outside of Portland, Oregon with her son and the noisiest torbie in the world.

Startup to Scaleup book author Carly J. Cais

Media Inquiries

For all media inquiries please reach out to hello AT revvspark DOT com. Thank you!